The tools below can help Navigators, Certified Application Counselors, Champions for Coverage, and other partners promote, educate, and enroll consumers during the Marketplace Open Enrollment Period.
Champions for Coverage & Partner Resources
Check back often for updated and new materials!
- Virtual Event in a Box: This document includes instructions and Marketplace promotional materials, both in English and Spanish, as well as in various other languages to use at Marketplace educational events.
- Reference Sheet: This document highlights critical resources to share with your partners.
- Talking Points and Frequently Asked Questions: This file includes talking points and FAQs to use for communicating with people in your communities.
- Navigator Awardees Contact Information: This document includes Navigators throughout the country that Champions for Coverage can partner with to help promote the Marketplace.
- Application Form to apply to become a Champion for Coverage.
- Find Local Help Website: Direct consumers to this website to find local Navigators, Agents/Brokers, or other Assisters to get help enrolling in the Marketplace.
- List of Champions for Coverage: Use this document to help identify Champions for Coverage in your regions to partner with to further promote the Marketplace.
- Champion for Coverage mailbox: champion@cms.hhs.gov. Email this mailbox for questions or information on the Champions for Coverage program.
Theme Weeks
- Theme Weeks: Theme Weeks are available for each week of the Open Enrollment Period to help Champions for Coverage and other partners focus on certain audiences.
- Week of Action October 23 – 29
- Get Ready for Open Enrollment Week of Action
- Get Ready for Open Enrollment Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Week of Action October 30 – November 5
- Week of Action November 6 – 12
- Pre-existing Conditions, Disability, Health Centers, Veteran's Day Week of Action
- Pre-existing Conditions, Disability Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Health Centers Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Veteran's Day Toolkit: Talking Points, 5 things you need to know, and social media messages
- Week of Action November 13 – 19
- Black Americans, Rural, National Rural Health Day Week of Action
- Black Americans Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Rural Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Week of Action November 20 – 26
- Thankful for Coverage, Thanksgiving Week of Action
- Thankful for Coverage Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Week of Action November 27 – December 3
- American Indians, Alaska Natives, Tribal, LGBTQI+ Week of Action
- American Indians, Alaska Natives, Tribal Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- LGBTQI+ Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Week of Action December 4 – 10
- Week of Action December 11 – 17
- Asian American, Native Hawaiian, and Pacific Islander, and Women's Week of Action
- Week of Action December 18 – 24
- Give the Gift of Health Care Week of Action
- Week of Action December 25 – 31
- Health and Wellness Week of Action
- Week of Action January 1 – 7
- Week of Action January 8 – 15
- Early Childhood Education Workers, Young Adults, and Last Chance Week of Action
- English | Spanish
- Early Childhood Education Workers Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Young Adult Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Last Chance Week of Action Toolkit: Talking Points, 5 things you need to know, and social media messages
- Early Childhood Education Workers, Young Adults, and Last Chance Week of Action
- Week of Action October 23 – 29
Theme Weeks Graphics
- Get Ready for Open Enrollment Week of Action
- Open Enrollment Begins Week of Action
- Latino Week of Action
- Pre-existing Conditions and Disability Week of Action
- Health Centers Week of Action
- Veteran's Day
- Black Americans Week of Action
- Rural Week of Action
- National Rural Health Day
- Thankful for Coverage Week of Action
- Thanksgiving
- American Indian, Alaska Natives, Tribal Week of Action
- LGBTQI+ Week of Action
- Gig Workers Week of Action
- Small Business Week of Action
- Asian American, Native Hawaiian, Pacific Islander Week of Action
- Women's Health Week of Action
- Give the Gift of Health Care Week of Action
- Health and Wellness Week of Action
- Faith Week of Action
- Men's Health Week of Action
- Early Childhood Education Workers Week of Action
- Young Adult Week of Action
- Last Chance Week of Action
Marketplace Open Enrollment Social Media Toolkit
- Toolkit
- Graphics
Partner Education Webinars
Register for Upcoming Partner Educational Webinars: These webinars will provide stakeholders critical information and resources to help consumers navigate the Health Insurance Marketplace Open Enrollment Period from November 1, 2022 to January 15, 2023. Click on the links below to register for the webinars.
Recordings & Transcripts of Recent Partner Meetings are available below:
- Open Enrollment Period Stakeholder Kick-off Webinar October 20, 2022 (transcript)
- Open Enrollment Period Stakeholder Webinar November 2, 2022 (transcript)
- Open Enrollment Period Stakeholder Webinar December 13, 2022 (transcript)
- Open Enrollment Period Stakeholder Webinar January 10, 2023 (transcript)
Partners & Assisters
Below you’ll find Marketplace branding guidelines, customizable templates that allow you to create your own communications materials, and how to order Marketplace outreach products.
Marketplace brand guidelines
Social Media
- 2022 Marketplace SEP Social Media Toolkit
- 2022 Marketplace SEP Social Media Graphics
Customizable materials
- The Health Insurance Marketplace DIY Design Toolkit
- Factsheet templates
- Postcards
- Poster 11x17"
- Posters 24x36"
- Need health coverage? (flyer)